Josh Beaver officially stepped into the role of UAA President in September during the record-breaking Trees & Utilities Conference. We sat down with him to discuss the high-energy start to his term, his vision for the future, and how the UAA plans to be the crucial voice of the Utility Vegetation Management (UVM) industry.
A Record-Breaking Start at Trees & Utilities
As UAA President Josh Beaver reflected on the Trees & Utilities Conference in Knoxville, he aptly described his first month as being at “hyper speed.” “I can assure you I’ve been very busy since stepping into this new role,” he shared.
“T&U was a fantastic event with lots of great sessions. I was a bit surprised that we broke the attendance record due to the location, but it shows the level of passion in the industry. The conference just keeps getting better. Members look forward to and will show up for this event every year.”
Beaver also highlighted the importance of strengthening external relationships, noting the presence of ISA and UCFS at the conference, the NUCFAC open house session, and celebrating the first-time involvement of students from the University of Tennessee – Knoxville, who attended to learn more about UVM.
“I also want to commend UAA staff, (Dennis Fallon, Samantha Wilson, Crystal Arp, and Cody Woodward), for the passion and focus they bring to Trees & Utilities and all our events. The team is hyper-focused and enthusiastic about member engagement, uncovering new ways of approaching things to keep them connected.”
Voice of the UVM Industry
Beaver says UAA’s vision is clear: to be the definitive voice of the UVM industry.
“This goal took shape at the UAA Board meeting and strategic planning session in May,” he explained. “Members all play a critical role in public safety and ensuring reliable power and being stewards of the environment. Our goal is to work with regulators and the public and be the source of member education and training.”
He also points to the UAA’s continued commitment to quality. “You can’t beat the volunteer committees we have. They play a critical role and bring expertise on the subject matter we’re trying to get out to the masses. You can always count on the UAA to deliver the high-quality training and resources.”
Specific Goals for His Term
- Strengthening Partnerships – He is committed to growing relationships with organizations like the ISA, UCFS, the Arbor Day Foundation, and TCIA. Beaver adds that discussions are also underway to establish or reestablish communication with groups like the American Petroleum Institute, the Railroad Industry, and the Edison Electrical Institute (EEI).
- Sound Financial Future – To support the organization’s growth, Beaver says the UAA is committed to a sound financial future. This will include adding a staff member with a strong financial background in the next year.
- Member Experience – For Beaver, a significant focus is on customer satisfaction.
“I want to be a champion for the members and the companies with great memberships. It’s imperative they have a satisfying experience,” he emphasized.
Opportunities Ahead
As President, he views the rapidly shifting industry, with its focus on innovative technology, environmental directions, and climactic challenges, as opportunities
“We need to continue to stay ahead of the tech and environmental changes by providing the resources our members need,” he said. He also stressed a continued focus on diversity and inclusion within the membership. This includes developing the next generation of leaders by visiting schools and universities, noting the initial success with college students at T&U this year, and strengthening the new mentorship program.
“The key to capitalizing on the UAA’s achievements and executing the strategic plan boils down to communication, providing support and guidance to the Board, volunteers, and staff.
“I’m excited about my term as president. I encourage all UAA members to stay involved and engaged to boost the success of our association. Join me! We’re always looking for great people to get involved.”
Craig works for Pacific Gas and Electric as a Principal Program Manager in Land Management. His career spans 30 years in the utility industry serving numerous roles. He is an ISA Certified Arborist, Utility Specialist, and hold his TRAQ and is a TCIA Certified TreeCare Safety Professional. Craig has been engaged and involved in the UAA for many years, starting back in 2008. He then wanted more so he ran for UAA President and was elected in 2014. Today, Craig looks back over his 30-year career and wouldn’t change a thing, he’s made life-long friends and considers many as mentors. He also claims he would not be where is in his career if it weren’t for these people, and pledges to pay it forward to support others in their success.
Sam joins the UAA crew with over a decade of non-profit experience behind her. As our Partnership Coordinator, her focused efforts on building relationships with diverse funders include crafting proposals, cultivating connections, and cohesively earning dedicated sponsors to support the sustainability of UAA substantially and empowering our programs. Well equipped with professional skills which include program development, public speaking, proposal writing, donor relations, working with diverse stakeholders, coalition building, and public-facing service. Sam’s educational background includes a BS in Animal Ecology with a minor in Animal Science, and a MA in Philanthropy and Non-profit Development.
Jodie Braskich is an experienced professional in the utility industry with a strong background in supply chain and vegetation management. With over 18 years of industry expertise, Jodie continues to contribute her time and knowledge to the continuous improvement of the professional field of UVM. She has been a member of the UAA since 2007.
Josh Beaver is currently senior vice president of Eocene Environmental Group, a utility vegetation management (UVM) consulting and operations firm. Josh has more than two decades of experience within the UVM industry. He is currently responsible for relationship management and oversight of long-term UVM contracts throughout the United States and Canada. He considers customer and community communication to be vital aspects of his role, and he has a proven record of success working with utilities.
Crystal started her career in the Interior Design space but soon found herself 
Renée is our Member Services Manager. She is available to UAA members for questions on committee assignments, educational opportunities, scholarships, CEU questions, and any other assistance.
Jeff has enjoyed a 32-year career in Utility Vegetation Management. He began his career in 1993 with Holy Cross Energy as a temporary groundman. After receiving full time employment in 1994. He worked his way through the department from climber to foreman and eventually department manager in 2018. He brings a real-world approach to the industry.
Jason is a seasoned utility vegetation management professional with almost 20 years of experience leading data-driven, field-tested programs that prioritize safety, reliability, and operational efficiency. Jason is a forward-thinking leader who integrates emerging technologies to extract insights from complex data, streamline workflows, and drive smarter decision-making across the organization.
C. Troy Ross is the president of vegetation management at ACRT and ACRT Pacific. Shortly after graduating from Hocking College with a degree in Ranger Services and Fish and Wildlife, Ross began his career with ACRT at Southwest Tennessee Electric Membership Corporation as a contract utility forester in 1999. Since then, he has advanced through increasingly senior leadership roles, supporting vegetation management programs for a wide range of utility types and organizational structures.
A winner of the David H Nabi Award for dedication and service, Dr. Robert Vanderhoof earned his Ph.D. from the College of Forest Resources at Mississippi State University in 1995. A veteran natural resource manager, Robert spent 15 years as Florida’s Deer Management Section Chief during which time he coordinated range management activities across Florida’s seven-million-acre wildlife management area system.
Cindy is the Senior Director, Vegetation Management Services and she manages departments responsible for maintaining vegetation in REC’s rights-of-way with the goal of reducing exposure of the electric grid to tree caused outages while encouraging habitat and species diversity. Cindy also has a consulting business, EcoAcumen, LLC that focuses on residential, commercial and government clients.
Kimberly Laing has had an exciting career in the energy industry, gaining valuable experience in various areas for almost 20 years. During her career, she has worked with numerous customers worldwide in a diverse cross-disciplined technical environment. She has extensive experience working with utilities, asset owners, equipment manufacturers, and consultants to facilitate transmission and distribution projects. Kimberly is particularly passionate about Utility Vegetation Management and its vital role in delivering safe and reliable power.
Fallon is a Utility Arborist and Executive Director of the Utility Arborist Association. Prior to his current role he was responsible for leading vegetation management programs across several upper Midwest states on behalf of a large investor-owned utility. He’s also been an adjunct professor at the University of Wisconsin-Stevens Point, where he facilitated the 
Erin Creekmur has been in the UVM industry for over 20 years. After graduating with a Bachelors in Botany from Northern Arizona University she relocated to Northern California to start her professional career. Starting as a consulting utility pre-inspector with Western ECI she quickly moving up to the ranks to Supervisor under the tutelage of folks like Nelson Money. In 2004, Erin joined PG&E as a Quality Assurance Auditor for the VM program. Eventually becoming the Program Manager for the North Coast Division, helping stand up the beginnings of CEMA as the Emergency Drought Response Initiative Lead for the Enhanced Inspection & Mitigation Program, targeting off-cycle hazard trees across the system. In 2015, Erin moved back to her home state of Arizona and took the role of Division Supervisor with Arizona Public Service, managing both transmission and distribution UVM programs out of the Flagstaff area. As part of her role with APS Forestry Fire and Resource Management Department, Erin had responsibility for creating a Hazard Tree Mitigation program. maintaining APS’s ROW Stewardship Accreditation, FERC reporting, and the Transmission Lidar program. In 2021, Erin took a shift in her career and is now Supervising the Customer Construction and Design team for APS, expanding her overall understanding of the Utility industry. Erin continues to maintain her ISA Utility Specialist Certification and TRAQ. She has also completed certifications in both Six Sigma and Lean Sigma Green Belt through accredited universities. In addition to her current service on the UAA Board of Directors, Erin spent the last 6 years as an officer with the Arboretum at Flagstaff Board of Directors. In her free time, you can find Erin in the woods taking pictures of native plants and beautiful western landscapes.
Christopher King serves as Director of Operations at ArborMetrics Solutions (AMS), based in North Carolina. In this capacity, he is responsible for overseeing operational activities across multiple accounts throughout the Eastern United States. With more than a decade of experience in the utility vegetation management (UVM) industry, Mr. King has held a diverse range of roles, including Groundperson, Foreperson, Contract Forester, Vegetation Management Program Manager, Business Development Manager, and Director of Operations Support.
Matt Goff is a Transmission Vegetation Manager at Georgia Power Company. He lives in Brookhaven, GA with his wife, two daughters, and the family’s two dogs Sam, and Payton. For leisure, he enjoys sports with his family, bird hunting, and salt-water fishing.Matt holds a BSFR from the University of Georgia in Forest Resource Management and he graduated in 1997. He has worked in the vegetation management industry for 26 years. His work experience includes six years as a procurement forester for a forest products manufacturer, and 20 years in the utility vegetation management industry with Georgia Power.
Cody is the Membership Office Coordinator for the Utility Arborist Association, where she supports membership operations with a focus on organization and engagement. She blends her experience in organizing systems, interpreting data, and working closely with people to support both the day-to-day and big-picture needs of the UAA.